Big Fish in a Small Pound šŸŸ

Written by Azat MardanJune 10, 2023

Itā€™s good to be a big fish in a small pond. It gives more visibility, uniqueness and influence that bring more opportunities. Also, itā€™s easier to migrate to a larger pond when you grow to a big fish in a small pond. So first, we all should focus on becoming a big fish in our current (probably small) pond. Stories of success of growing to a big fish in a large pond are mostly survivor bias type stories or overnight success stories that took 10 years in the makingā€¦ and a lot of jumps from small pond to bigger pond and then eventually to open ocean!

If the pond is too small, if you think that itā€™s not thrilling, motivating nor exciting to grow into a big fish there, then please take a second look. Probably, the pond is still big enough to be a stepping stone. A lot of startups try to launch straightway in the US or at least Europe while being from developing countries. Thatā€™s a big mistake because they are far from their customers and have all sorts of disadvantages of not playing on their home-field.